CloudCar

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Digital Ecosystem

Product Design

Full-stack

CloudCar

CloudCar is a SaaS platform that transforms vehicle sales into a 100% digital experience, integrating multiple actors of the automotive ecosystem in a single fluid flow, from selection to delivery.

CloudCar before Abstract

Needs

Digitalize the complete vehicle sales process, integrating the different actors of the automotive ecosystem in a unified platform.

Pain points

Fragmented processes, multiple intermediaries, and a high operational load made the online sales experience difficult for end users.

Limitations

Dependence on third parties and external institutions, complex regulatory processes, and the need for an experience that holds up across multiple actors.

Project objective

Align expectations, prioritize value, and give execution a clear structure.

Digitalize the complete vehicle sales process

Integrate multiple actors into a single platform

Design a simple and seamless purchase experience

Enable configurability per client

Abstract's contribution

Through discovery, design, and architecture, Abstract laid the foundations for a robust, scalable solution aligned with business goals.

Automotive eCommerce platform design

We designed a complete digital purchase experience, adapted to the complexity of the automotive sector and the needs of each actor in the ecosystem.

  • Diseño del flujo completo de compra de vehículos
  • Optimización de la experiencia de usuario
  • Arquitectura de información compleja
  • Enfoque en conversión y usabilidad

Development and ecosystem integration

We developed a robust platform capable of integrating multiple actors and institutions, supporting the regulatory and operational complexity of the industry.

  • Integraciones con terceros y entidades externas
  • Automatización de procesos de venta
  • Plataforma configurable por cliente
  • Manejo de lógica compleja a gran escala